Contemporary Developments in Business and Management (SIM337)
Assessment weighted at 100% assessing all module learning outcomes.
Activity
Prepare a management report of 3,500 to 4,000 words on an organisation or industry-sector, in your country. This report should assesses the impact of external and internal factors on the organisation/industry-sector and evaluate the organisation/industry-sector responses. (In the case of a large organisation or industry-sector it is permissible to confine your report to part of the organisation or industry-sector.)
Task 1
Describe and analyse the primary internal and external influences to which the organisation/industry-sector is subject. This first task should take about one third to one half of your overall report.
Task 2
Having particular regard to either
(a) International business entry strategies,
or,
(b) Social and cultural diversity
(i) analyse how your chosen theme influences policies and decision making in your chosen organisation or industry-sector
(ii) critically evaluate the effectiveness of the organisation’s or industry-sector’s response.
(iii) demonstrate some areas for improvement in the response of the organisation or industry-sector.
Guidance notes
Whichever topic you chose, you must clearly demonstrate knowledge and understanding from research and reading wider than that contained in the module pack and core textbook. You must also set your analysis in the context of points (i) to (iii) above. This is a REPORT not an essay and must be presented in report format and style. This is an academic piece of work therefore you are expected to link theory and practice. You should take care to ensure that the work you submit has a high standard of presentation. You must acknowledge the sources of information and evidence using the Harvard referencing system. All assignments are subject to the University’s regulations on plagiarism and must be submitted as hard copies and in electronic form for checking.
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