Integrated Marketing Communication Essay

Integrated Marketing Communication   Introduction In business marketing, communication or commonly known today as integrated commun...

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ISSUES INVOLVED WHEN USING QUANTITATIVE AND QUALITATIVE METHODOLIGIES IN RESEARCH

        MODULE :             RESEARCH METHODS 1     MODULE COORDINATOR :                 TITLE : ISSU...

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Information Technology plays a vital role in business survival

Chapter 1 The Problem and Its Background   1.1 Introduction It is now a widely held view that the world economy has entered a much...

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