Research Korner: Business Performance

Dominance Of Nestle Products After 30 Years In The Global Market

Dominance of Nestle Products after 30 years in the Global Market The humble beginning of Nestle Company   just started as a small food company,    with its very first product line the milk food formula.  However, it turned out a success in the market. And, because the owner’s dedication and hard work, it had been able to serve a diverse consumers in the world market.    Consequently,   it had always complied with the strict standard requirement and policy in processing its products.  The company has a clean and healthy working environment that had been even gone beyond the strict standard of the food industry law.  This essay reveals that Nestle has been using LC1 ingredient that best mixed with all their food and beverage products.   It was found out too that LC1 has been considered the most sought food ingredient in all Nestlé’s products. As a matter of fact, it is the active ingredient of most of the Nestle food products because of its outstanding health characteristics and health value provided to the human consumption.  Not only that, medical research even proved that robotic agent for human microbial food supplements that helps the human intestine to function better is the  active ingredient  in every Nestle product.  So, Nestle products have the ability to strengthen the human immune system against various diseases.     Obviously,  Nestle products  such as   such as baby foods, yogurts, breakfast cereals, dairy products, chocolates, ice creams,  confectionery, bottled water, prepared foods, beverages  among many others are  very dominant in the world market until these days. The affordability of the Nestle products as well as the wellness quality that the company has been promoted in the global market made them one of the leading and respected brand even in this new generation.  Apparently, the secret of the continuing success of the brand attributed to the core missions and objectives that it has for the whole world.  It has a strong commitment to its consumers to provide them with complete high quality made-natural food for the entire family.  Aside from that, Nestle never failed to provide babies food supplement and bottled milk for infants in every part of the globe.  The company brand has been a long time partner of all mothers out there   on raising their children well. This is also the major reason that until now, Nestle products are prominent brand over the rest of its competitors. (http://articles.castelarhost.com/nestle_background.htm) Furthermore, Nestle has been able to evolve with the modern world and society at large.  Every product has been tested to suit the taste of the consumers, from older, adults, young adults, teenagers, toddlers, and even babies in the market.  All its products have had captured the entire food requirements of the whole family. Apart from deepest understanding of its main responsibility to its consumers worldwide, it is also the best effort of the company to be able to identify the both basic and   advanced need of the customers.  More than that, every product that is out in the world market associated with complete health benefits that many people do not get from other products in the industry.  Foremost, the customers in this new generation are so meticulous and even smarter in choosing the right products or brands for them and for their families.  They   even go beyond commercialization; they know already the products that truly provide them continuous benefits   in terms of health and financial aspects.  The company knows very exactly to take good care of the welfare of the clients more than anything else.   (http://www.research.nestle.com/NR/rdonlyres/BD74B3CC-3E8C-4957-A009-35E8B69A7982/0/rd_brochure.pdf) Nestle   has a high standard R & D that  has been developed  new concepts and   create more wellness food for the whole family.   With the help of their advanced technology, the company never failed to bring premium natural food to the consumers...  Also, the very nature of  the food  only contains limited   industrial processed  food ingredients ;  the products contain more   natural ingredients  that have essential nutrients for the growth and  development  of  human bodies.  As a result, the company stills the number one trusted wellness brand of millions of consumers worldwide.   In similar manner, it even offers effective health solution to physical   problems among the consumers.   The company’s advocacy of healthy living and lifestyle    lead the consumers to become health conscious and put extra effort to engage in a regular fitness program during these days.  As various physical activities and sports together with the company’s global product campaign have been touching many lives all over the world.   This   lifetime advocacy of Nestle caused consumers to stick with their products.  Seemingly, it has already a tradition of every family to pass on the   patronage of Nestle brands from one generation to another generation.  1(http://www.research.nestle.com/NR/rdonlyres/BD74B3CC-3E8C-4957-A009-35E8B69A7982/0/rd_brochure.pdf)   References: (http://articles.castelarhost.com/nestle_background.htm) (http://www.research.nestle.com/NR/rdonlyres/BD74B3CC-3E8C-4957-A009-35E8B69A7982/0/rd_brochure.pdf)

Dominance Of Nestle Products After 30 Years In The Global Market

Dominance of Nestle Products after 30 years in the Global Market The humble beginning of Nestle Company just started as a small fo...