Dear Vic
I have this time case study from Bob DE Wit & Ron Meyer Strategy Process, Content, context Book third Edition pp 795 to 802.
We will be having exam on it, I need to analyse the case study as per the question give in the end of the case study, also I am attaching last semester exam sample and power point presentation which have model question which we are suppose to answer them in exam.
There will be three questions to be answered to, each question we are asked to write at least three pages about it.
There is no need to give references or any informant from out side, just analyze the case as it is given.
Word count will be 2250,
EXAM EXAMPLE :-
THE UNIVERSITY OF HULL
BUSINESS SCHOOL
MBA
BAHRAIN 21
STRATEGIC MANAGEMENT
29 August 2007
2 Hours
Instructions to Candidates:
Read the attached case Chaos in the skies the airline industry pre- and post-9/11 (Johnson, Scholes and Whittington pp 637-646)
Imagine you are a consultant to the airline industry.
Prepare to make a presentation to a specific client (either an FRS or an LACK) in which you will evaluate their situation in the light of the events of September 11, and advise them on future strategy.
The examination will be a CLOSED BOOK, so that you will not be able to bring in any notes or reference material of any kind.
You will be required to answer all THREE questions set with no choice.
Marks will be awarded for evidence of extra research
Answer ALL questions
Strategic Management
Answer ALL three questions
Question 1
Set out your views on the state of the airline industry and its prospects after September 11, 2001 (40%)
Question 2
Evaluate critically what you see as the key capabilities required of an MSC or an LACK in this new situation (20%)
Question 3
Choose a specific airline (either FRS or LACK) and advise them on appropriate future determined or emergent strategies (40%)
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