Free Thesis Statement on Marketing Plan for BP

Free Thesis Statement

Marketing Plan for BP

 

The major issue for any oil company which has been easily seen by various stakeholders is the environmental issues which are based on its oil reserves. Oil companies, particularly the British Petroleum have battled issues coming out against them in relation to environmental issues. In fact, some environmental organisations and other stakeholders have expressed dismay over the indiscriminate company performance of BP that resulted to harm in the environment.

British Petroleum is one of the biggest companies in the field of oil and allied products whose market value is in hundred’s of billion. But financial crises and unpredictable nature of business are the unavoidable aspects which are also among the highlights of the criticisms of the stakeholders. Business is the other names of ‘risk’ and so the study of the petroleum giant reveals that it was also in the same yard of maintaining stability in its early period of its youth and in early 1990s. 

It can be said that even though British Petroleum has been able to adhere to the promotion and commitment of being socially responsible the company still needs to prove that their intentions are clear and that their commitment will be consistent since most of their critics would always view their company as industry which have a negative impact to the environment. This is the issue that should be battled by the company with their corporate social responsibility. 

 

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