Managing Change
Introduction
Management of change is defined as a structured approach to individual, ream, organization, and society transitions. The aim of management of change is to move the target from a current state to a desired state. Management of change is primarily focused in managing the people side of change. Management of change involves the adaptation of new business model into an organization in order to transform.
Core Concepts
The organization is viewed as a system that is comprised of the following components:
- Task
- Individuals
- Formal organizational arrangements
- Informal organization
In order to change, an organization requires an appraisal of its internal and external environment. Analyzing threats and opportunities, strength and weaknesses, and resources is the cornerstone of strategic management. One of the core concepts of managing change is the identification of change need. I learned that in order for the organization to facilitate change and to be successful in implementing change, identification of the change need must first be accomplished. In managing change, it is also important to deal with the factors that cause resistance to change. This entails the management of the people side of change. People resist change because of different reasons but it all boils down to the fear of the unknown. People resist change because they are uncertain about the impact of the change. They resist change because they are not well informed and educated.
Recognizing and Diagnosing the Need for Change
Recognizing and diagnosing the need for change requires an in-depth analysis of the organization and its need for change (Gilley, 2005). Before the organization embarks on a change process, the management must first find out the current state of the organization and its needs. The need for change is often propelled by a demand from either the internal or the external environment. Change strategists and implementers must understand the organization’s operations, how it functions in its environment, what its strengths and weaknesses are and how it will be affected by proposed changes in order for them to craft an effective implementation plan. Recognizing and diagnosing the need for change is a very crucial stage in the change process, as it will direct the organization the right path. If the initial stage of the change process (recognizing and diagnosing the need for change) is not sound, no amount of implementation know-how will help the organization in achieving its goals. Organizations recognize and diagnose the need for change by conducting the following:
- A full financial audit of the organization
- A structural survey in which different departments and their staff are identified
- A skills audit of the organization’s personnel
- A marketing analysis of the business within the industry
It will also be helpful, if the implementers at this early stage of the change process systematically examine the forces for and against change. Change will not occur unless the forces for it are stronger than those resisting it.
The need for change must be identified and this must be communicated to all levels of the organization. One way of identifying the need for change is by conducting an internal and external analysis such as SWOT analysis.
Managing People Issues
The implementation of change is always faced with challenges and difficulties, especially when the people in the organization resist change. In order to deal with employee resistance organizations according to Randall (2004) need to energize, enable and empower their people. By energizing we mean creating a goal that will prompt or energize everyone in the organization. Also the management must be able to lead from the front by showing integrity and establishing trust. Enabling involves invigorating the top team by strengthening its leadership capability. In addition, in order to enable the people, the organization must build a culture of empowerment by opening the door to ideas. Moreover, the organization must also make sure that the employees understand the change process and reasons behind it. Empowering the entire organization means aligning HR processes and practices to improve capabilities. The organization must also seize opportunities and empower employees in order for them to adapt with change rapidly.
In order to effectively manage people, the management or the change agent must create a shared vision and common direction. Employee empowerment is very important. The management must make sure that everyone is heard and that everyone is informed and educated about the change process. The management needs to make a vision as it will guide the whole organization and it will prompt everyone to work and participate.
Shaping Implementation Strategies
It is of utmost importance that the management develops a change strategy. In order to change, there needs to be a well-defined strategic intent. The organization needs to set new directions, new purpose, new values and goals.
The management needs to craft a sound implementation strategy that will involve everyone in the organization. I believe that if everyone feels that he or she is a vital part of the process he or she will be motivated to act.
References
Gilley, A 2005, The Manager as Change Leader, Praeger, Westport CT.
Randall, J 2004, Managing Change, Changing Managers, Routledge, New York.
Credit:ivythesis.typepad.com
0 comments:
Post a Comment